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The Department of Trade of the City of Molina de Segura supports the implementation of the application Zankiu within the Innovative Shops campaign, organized by the Association of Merchants and Media Vega (ASEMOL) and the company MAPEKA.

This application has been presented at a press conference on Tuesday June 3, in the Press Room of the City Council, Councillor of Commerce and Handicrafts, José Ángel Alfonso Hernández, President of ASEMOL, Diego Gil Nicolas, and the Manager of Mapeka .'s, Manuel Pérez Rojo.

Over 400 molinenses stores have joined this application free download on mobile with iPhone and Android, which aims to boost local businesses by combining deals and geolocation to provide products or services cheaper and near our location.

"This initiative benefits both customers and merchants, since, first, the residents save on their mobile to receive different offers and discount coupons for shops, services and hospitality in its environment and on the other hand, traders are free to offer the type of product or service, units, prices and even the days of validity of the offer, "says Manuel Perez, Mapeka.es Manager, managing company of the application.

Molina de Segura becomes a national benchmark to become the city with the largest mobile shopping center, driving sales of local trade and allowing considerable savings for residents.

Users see the offer on your mobile phone, are close to the property and make the purchase at the counter, one of the 408 stores of Molina del Segura who have opted for mobile marketing.

With this tool, every trade can make five monthly deals that he can go when you want changing.

For users, this also means that from your mobile will know from first hand all the deals available in order to choose from them the one that suits you best price and quality, thanks to built-in intelligent search engine.

Optionally, also allow users to accumulate points and gift vouchers similarly as has been done since the great businesses with their purchasing cards way.

So everything is in the palm of your hand.

Also incorporates the innovative smart Zankiu Qr codes for creating successful campaigns in the trade as Scan and Win Sealed shopping or prize.

Source: Ayuntamiento de Molina de Segura